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Submitted by: Chickie Maxwell
Long recognized as the world’s foremost outfitter, Cabela’s specialty retail chain, by most accounts, is a sportsman’s paradise. Clearly, it represents a haven for all outdoor enthusiasts, catering not only to recreational pursuits, such as fishing, hunting, boating, shooting and ATV riding, but also to far-reaching activities, including camping, hiking and related hobbies like bird watching and astronomy. For those who enjoy outdoor life, Cabela’s has everything under one roof, outfitting shoppers for 50 years with rugged and practical clothing and equipment to enhance their recreational interests. With excellent customer service and stores throughout the U.S., print catalogs and a user-friendly website, this Sidney, Nebraska-based company has become a well-known American brand, synonymous with successful retailing.
A trip to a Cabela’s retail establishment easily resembles a fun-filled family excursion, with interior displays that are far from ordinary. Moreover, the stores themselves are designed to look like woodsy mountain retreats of stone and log, their facades promising a unique experience that will entice visitors to get equipped to “play” outside, no matter the season. While stores may vary slightly, once inside, a wonderland unfolds, revealing displays of museum quality taxidermy featuring bears, deer and geese. Aquariums, ponds, murals and mountain exhibits add to the visual delights, while a restaurant and multiple treat kiosks satisfy other tastes. There is even a gun library for those with a thirst for knowledge, and a travel service offers trip-planning assistance for adventurers more interested in safaris than beach resorts and palm trees. Since nothing about Cabelas’ stores is small, with massive exterior bronze sculptures of wildlife and gigantic interior showrooms, it s easy to forget one is not outdoors.
Cabela’s sells a lot of clothing, tastefully displayed for each sex and age group, also broken down by particular interest categories. For example, men will find hunting clothing featuring every garment a hunter would require for comfort, warmth and practicality, from outerwear to socks. This contrasts with a casual section dedicated to t-shirts, shorts and other relaxed garments and accessories for everyday use. Footwear, from athletic shoes to hunting boots and waders, is also given its due. Similarly, women can browse through an array of active-wear, sleepwear and accessories, in addition to apparel suited to camping, fishing and hunting. They can also view a variety of sandals, hiking boots and comfortable sheepskin slippers. There is plenty for children too, geared to the outdoors or practical comfort. Moreover, well-made footwear enables kids to go hunting or hiking alongside dad. And where else could parents find Berber fleece baby mittens or a toddler sized “camo” snowsuit?
Cabelas’ retail prices are reasonable, but there are also frequent sales and promotions. These promotions are not only on off-season items. Thus, the current fishing gear sale is not unusual. Moreover, there are weekly specials. Current specials features jackets, jeans, hiking shorts and pants, as well as a bevy of household items, including bedding. Additionally, in the “Bargain Cave” are cabin and woodsy home furnishings, GPS devices, boating, archery and ATV gear, clothing and accessories, to name a sampling of those promoted as “rock bottom deals. Savings run as much as 70%. When ordering via the website, a $5 shipping special is in force through mid-June, just in time for Father’s Day. The best deal for many loyal customers is obtaining a Cabela’s Club Visa, its associated rewards program earning free gear in exchange for unwavering patronage.
So, when looking for a novel place to explore, a trip to Cabela’s will most likely result in something every member of the family will enjoy. Along the way, it might also promote a healthy interest in camping, hiking, hunting, boating or just getting outside for a change of pace. That is probably the intent of a retail organization that clearly has arisen out of a passion for the outdoors.
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Source:
isnare.com
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